We are thrilled to unveil TSHKA's latest launch, the "Amour Collection," a stunning range designed to capture the essence of love, elegance, and timeless confidence. While inspired by Valentine's Day, these pieces are made to be cherished and worn all year round, embodying the spirit of bold femininity and sophistication.
"The red and black palette speaks volumes"
Why We Chose This Set
The set design for the Amour Collection reflects the passion and romance synonymous with Valentine's Day.
The delicate arrangement of roses, both suspended and scattered, symbolises love in its purest form, while the soft, curved backdrop highlights the natural grace and beauty of every woman. The red and black palette speaks volumes—red representing passion, power, and allure, and black symbolising strength, mystery, and timeless elegance.
This combination ensures the collection transcends Valentine's Day, making every piece a versatile staple in your wardrobe.
Designed for Year-Round Confidence
Though inspired by the themes of love and romance, the Amour Collection is far from being a seasonal capsule. The designs are crafted to make a statement at any event, from date nights to gala dinners, and even as bold everyday wear. Each piece is tailored to celebrate the female form with flattering silhouettes, intricate detailing, and luxurious fabrics that make you feel confident and empowered no matter the occasion.
Behind the Scenes: Our Best Shoot to Date
Shooting the Amour Collection has been our most exciting and visually striking shoot to date. The creative process involved meticulous planning—from the floral arrangements to the lighting and set design—all crafted to complement the collection's bold aesthetic.
Our team poured their hearts into every detail, ensuring the visuals not only showcase the garments but also tell a story of passion, strength, and beauty. Behind the lens, there were moments of laughter, teamwork, and a shared sense of purpose to create something extraordinary.
Diversity at the Heart of TSHKA
For this campaign, we proudly featured two models with different body sizes, reinforcing TSHKA's commitment to inclusivity and representation.
This decision wasn’t just about aesthetics; it’s about showing our community that style and confidence have no size limit. Seeing the same dress on different body types not only highlights the versatility of our designs but also empowers women to embrace their unique beauty.
This approach has been pivotal in connecting with a broader audience and driving the growth of TSHKA as an inclusive fashion brand.
The Amour Collection: More Than Just Fashion
The Amour Collection is more than just a Valentine's Day release; it's a celebration of self-love, confidence, and individuality.
Each piece is designed to make you feel powerful, beautiful, and unapologetically yourself.
Whether you're dressing up for a special occasion or simply because you deserve to feel amazing, the Amour Collection is here to inspire you to embrace your unique allure—every day of the year.
Shop the collection now and make this Valentine’s Day unforgettable.